Nice'n Easy Permanent Hair Colour #9A Natural Light Ash Blonde (Former #102 )

Bought this a few weeks ago to remedy over-lightened blonde hair back to my preferred colour which is a shade lighter than my original medium ash blonde). Used it all over for 25 mins. and unlike Nice n Easy in years gone by, it did NOT leave my hair...

Nice 'n Easy is an excellent colourant and the Light Ash Blond gave me a very natural colour. I have mousy brown hair going grey and the result was a dark blond without any orangy tints, so I was delighted with the result.

I have used this colour for years. I love nice and easy because it never lets me down. Easy to apply. Looks really natural due to highlighting effect. Has never killed my hair.

My natural hair is grey..I find adding this light ash blonde gives my hair a natural blonde tone and there is little regrowth at the roots. You also get plenty of conditioner, this is my favourite choice of hair dye.

This is my regular hair colour I find it easy to use and get complements on the colour and it suits my hair ie nrver damages my hair, plus I always use the conditioner that comes with the product every time I wash my hair (my shade is light ash blonde)

i always use nice and easy as it does my hair great it always looks and feels great it blends in with my natural colour fab .

Everything was fine - product price was good, delivery was fast. Excellent experience with my first online purchase with Boots.

Easy to apply and great results. The lighter tones are more visible as time passes. I have used this product many times and recommend it.

Had bleached ends & dark roots. Now it's perfect, thank you!

They've changed the "number" (why?!) and I also think the shade is darker but I'm not completely sure. Anyway it's covered the grey and overall I think the colour is nice and the condition of my hair is good.